Specialist 3, Corporate Brand

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

Responsible for supporting the enterprise-level corporate brand team in strengthening and stewarding the company’s brand across all channels. This role blends campaign execution, paid media trafficking, content management, and brand governance to ensure consistent, accurate, and high-quality brand delivery. Functions as a key operational partner in the development and execution of corporate brand advertising initiatives across paid, owned, and earned platforms. Maintains brand integrity by reviewing creative, supporting governance processes, and ensuring alignment with established brand standards. Interfaces with cross-functional partners including communications, marketing, creative, digital, legal, and external agencies to gather requirements, align on objectives, and ensure seamless execution. Applies working knowledge of brand systems, paid media workflows, and digital content management practices to support campaign performance and brand consistency. Exercises sound judgment, attention to detail, and strong organizational skills in managing multiple concurrent initiatives.

Job Description

Core Responsibilities

• Assists in planning, developing, and executing corporate brand advertising campaigns across digital, social, video, and traditional channels.
• Coordinates timelines, deliverables, and cross-functional inputs to ensure campaigns launch accurately and on schedule.
• Manages trafficking of paid media assets, ensuring correct specifications, tagging, tracking, and platform delivery.
• Partners with media agencies and internal stakeholders to monitor media delivery and support optimization efforts.
• Maintains and updates brand content across corporate channels including websites, social platforms, and paid placements.
• Supports editorial calendars, asset organization, and cross-channel consistency.
• Reviews creative materials to ensure alignment with corporate brand guidelines and visual identity standards.
• Contributes to development, documentation, and communication of brand governance materials and guidelines.
• Assists with updates to the corporate brand site, including asset uploads, page refreshes, and content accuracy.
• Collaborates with design, UX, development, and communications teams to support brand initiatives.
• Tracks campaign performance, media delivery, and brand asset usage; prepares reports and presentations highlighting insights and results.
• Implements assigned projects with minimal guidance, exercising independent judgment and attention to detail.
• Regular, consistent, and punctual attendance. Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Skills:

Media Operations; Collaboration; Project Management

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

5-7 Years