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FreeWheel Commercial Marketing Manager (Buyer Cloud)

Location New York, New York Req ID R442403 Job Type Full Time
Category Marketing Date posted 08/12/2026
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Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.

Job Summary

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we are making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world. FreeWheel is seeking a Commercial Marketing Manager to lead sales enablement for Buyer Cloud, FreeWheel’s advanced enterprise buying platform. This role will serve as the marketing lead for Buyer Cloud as a DSP, developing differentiated positioning, compelling narratives, and impactful content that drive awareness, adoption, and growth among independent and political agencies as well as data and tech partners. The ideal candidate is equal parts marketer, storyteller, strategist, and business partner. They will translate product capabilities, market trends, customer insights, and competitive intelligence into clear value propositions, sales tools, thought leadership, and integrated go-to-market programs that help our commercial teams win in the market.

Job Description

Responsibilities:

  • Differentiate Buyer Cloud from traditional DSPs and alternative buying platforms by articulating its unique advantages in transparency, control, customization, and premium supply access. 

  • Build andmaintainBuyer Cloud sales materials, including pitch decks, one-sheets, case studies, training materials, and executive presentations.

  • Createvertical-specific narratives forvarious client segments

  • Partnercross-functionallyto ensure commercial teams are equipped with current andcompelling Buyer Cloud narratives.

  • Work acrossthought leadership content, blogs, reports, customer stories, newsletters, and campaign assets that strengthen Buyer Cloud's market presence.

  • Translate complex industry topics, including CTV, programmatic advertising, transparency,identityand AIinto clear, buyer-focused content.

  • Support product launches, industry events, and marketing campaigns through strategiccontent development.

  • Monitor industry trends, competitive developments, buyer needs, and market opportunities.

  • Partner with research, insights, and product teams to uncover compelling data and customer proof points.

  • Transform research findings and platform insights into actionable content that supports both sales conversations and industry thought leadership.

  • Collaborate onlaunch plans and adoption strategies for new Buyer Cloud capabilities andinitiatives.

  • Partnerclosely with Product Marketing, Sales, Partnerships, Events, Communications, and Marketing teams for consistent messaging both internally and externally

Qualifications

Required

  • 5+years of experience in product marketing, sales marketing, B2B marketing, sales enablement, or related fields.

  • ExperienceinAdtech, preferably marketing a DSP.

  • Clearunderstanding of the programmatic advertising ecosystem, including DSPs, SSPs, ad exchanges, and trading desks.

  • Strong written, verbal, and presentation skills with the ability to simplify complex concepts.

  • Demonstrated success developing sales enablement materials, positioning, and go-to-market strategies.

  • Experience partnering with senior stakeholders across sales, product, and marketing organizations.

  • Strong project management skills with the ability to manage multiple prioritiessimultaneously.

  • Team oriented with a growth mindset and the ability to collaborate well cross functionally 

  • A passion for advertising and media – and where it is going next in the AI era

Preferred

  • Experience workinginCTV, programmatic buying, audience solutions, retail media, identity, measurement, or media activation platforms.

  • Familiarity with agency buying workflows and the evolving programmatic advertising landscape.

  • Experienceleveragingresearch, customer insights, and market intelligence to inform strategic marketing decisions.

Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.


Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.


Skills:

Effective Presentations; Marketing Strategies; Collaboration; Time Management; Project Management; Teamwork; Communication


Salary:

New York Pay Range: $111,852.12 - $167,778.18

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.





Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.


Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

5-7 Years

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Our Benefits

We’re proud to offer comprehensive benefits to help you live your best life:

  • Medical, prescription, vision, and dental insurance for eligible employees.
  • 401(k) savings plan with dollar-for-dollar matching up to the first 6% of your pay.
  • Paid time off including eight observed company holidays and flex time.
  • Exclusive perks + discounts, including tuition assistance, commuter benefits and more!

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