Marketplace Activation Manager, Southern Europe - FreeWheel

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

The Marketplace Activation Manager is responsible for providing business development and incremental revenue streams to publishers using FreeWheel’s technology by building relationships with publisher and buy-side partners (Agencies, Trading desks, DSPs, SSPs and other buying partners) and understanding their selling and buying strategies, inventory needs, advertisers portfolio and goals/KPIs expected from video publishers.

Job Description

Core Responsibilities:

Customer Facing Inventory Promotion

• Promote inventory and key publishers available on FreeWheel platforms to DSPs, agencies, trading desks, and any other buying partner including Comcast Advertising (formerly AudienceXpress).

• Run strategic business reviews with key buyers to identify growth opportunities and address issues.

Build relationships with buyers and gather business intel

• Build relationships with the buy side to understand their needs from SSP platforms in terms of inventory and supply KPIs.

• Get feedback on DSP usage and strengths/weaknesses identified on FreeWheel platforms and available inventory.

• Contribute to the buy side account strategy and spend growth to drive expansion opportunities.

• Build relationships with the buy side to understand their needs from SSP platforms in terms of inventory and supply KPIs.

• Get feedback on DSP usage and strengths/ weaknesses identified on FreeWheel platforms and available inventory.

• Contribute to the buy side account strategy and spend growth to drive expansion opportunities.

Cooperate with Supply team to drive opportunities

• Work with the Inventory Monetization specialists and Publisher Account team to help identify revenue opportunities.

• Analyse and identify Freewheel supply offering weaknesses at the inventory level from the feedback given by the buy side.

Service/Support

• To work Publisher Managers to provide more customized solutions to buyers and adapt publisher offerings through FreeWheel platforms.

• Provide customized solutions to deliver campaigns by using Comcast Advertising Media Solutions and FreeWheel’s affiliates support.

About You:

• More than 3 years of professional experience in programmatic buying or selling, software sales and/or media sales including managing renewals and upsells.

• Experience building and managing relationships with agencies, trading desks, publishers and programmatic platforms.

• Strong understanding of advertising technology, including SSP, DSP, media, marketer, and agency business models.

• Fast learner with the ability to communicate complex concepts to both technical and non-technical contacts.

• Passion for customer success and track record of happy, growing customers

• Strong organizational skills and the ability to manage multiple accounts with various sizes and priority levels.

• English and French required.

About FreeWheel:

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.

• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.

• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.

• Win as a team make big things happen by working together and being open to new ideas.

• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.

• Drive results and growth.

• Respect and promote inclusion & diversity.

• Do what's right for each other, our customers, investors and our communities.

Disclaimer:
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

7-10 Years