Analyst, Media Intelligence

Analyst, Media Intelligence

New York, NY

  • Requisition #: 165118
  • Job Type: Full Time
  • Location: New York, NY
  • Team: Marketing and Communications, Sales
  • Pub Date: 8/9/17

Job Summary:
Responsible for participating in gathering and analyzing information
about a market, a product or service to be offered in that market, and
the past, present, and potential customers for the product or service.
Depends on others for instruction, guidance, and direction. Develops
competence in own area by performing routine work.

Core Responsibilities:
- Works directly with internal, cross-functional teams and department
leadership to develop and execute marketing research plans to provide
information and insight.
- Analyzes data and uses various methods to reports findings to
appropriate team members or clients.
- Maintains and publishes summary reports of key market facts/ findings.
- Makes suggestions on research software for local markets.
- Coordinates the creation of all research materials.
- Regular, consistent and punctual attendance. Must be able to work
nights and weekends, variable schedule(s) and overtime as necessary.
- Other duties and responsibilities as assigned.

Job Specification:
- Bachelors Degree or Equivalent
- Generally requires 0-2 years related experience.

- Proficient with MS Office Applications (Excel & PowerPoint).

Desirable Skills:

- Experience working with audience measurement tools (Nielsen, ComScore, Strata View, etc.) and/or syndicated data (Scarborough, Experian, Polk, Kantar, etc.)

- Understands fundamentals media measurement, research and local cable advertising.

- Background creating compelling stories that drive sales strategy using various sources of data.

- Ability to analyze and translate data-based findings into clear, relevant and actionable insights.

- Solid presentation skills.

Comcast is an EOE/Veterans/Disabled/LGBT employer

Comcast Spotlight, the advertising sales division of Comcast Cable, helps put the power of cable to use for local, regional and national advertisers. It is focused on providing multi-platform marketing solutions to reach audiences most effectively and efficiently. Headquartered in New York with offices throughout the country, Comcast Spotlight has a presence in nearly 80 markets with approximately 35 million owned and represented subscribers.

Comcast Spotlight offers clients easy-to-buy, easy-to-execute options customized around their business goals. We work with clients to provide them with customized, multi-screen media marketing solutions that utilize our suite of products in the way that's best suited to meet their objectives. Our media solutions provide advertisers with the ability to reach, engage and connect with their customers viewing content on any device or screen.

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Step 1

Create a Profile & Apply

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Step 2

Application Review

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Unfortunately due to the volume of applications we receive each day, we are unable to reach out personally to every candidate.

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Step 3

Assessment Testing

Some of our roles require additional assessment testing. If this is a necessary step for your application process, a Comcast recruiter will contact you with instructions.

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Step 4

Interview Process

The interview process typically begins with a phone call or videoconference interview. If it is determined that you are a potential match for the role, an in-person meeting will be scheduled. Your recruiter will guide you through the logistics of scheduling.

step 5

Step 5

Selection Notification

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Step 6

Pre-Employment Checks

As a condition of employment, you will be required to successfully complete a pre-employment drug screening test, as well as a background check. Your recruiter will provide further instruction.

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Step 7

Once your offer letter is signed and all pre-employment checks are completed, you are officially a Comcast employee. Your recruiter will explain all next steps and set you up with your manager to ensure you get off to the best start possible.

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